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Business Communication: Theory & Practice

WHU – Otto Beisheim School of ManagementWhu Online Course Guide
Credits3
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Semester offeredN/A
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Last updated2 months ago

Description

Business Communication: Theory & Practice from WHU's official Online Course Guide. Course content: In the "Theory"-part we will cover the following topics: Perception and Reality (Communication Filters) Communication Models (from Shannon-Weaver to Paul Watzlawik) Conversation & Interview Techniques (Questions, Feedback, Hints for difficult situations) Presentation Techniques (Presentations, Speeches) Business Writing (Formal and Informal Writing, Using tools) Non-verbal Communication (Body Language, Mimic) In the "Practice"-part, students will contribute to various scenarios deepening the knowledge gained in the "Theory"-part. Learning outcomes: After successfully completing the course, students shall be able to understand their own communication filters, how different types of communication can be distinguished, and how they can communicate effectively in various situations (not only in the business world). They will be able to compose meaningful texts and make use of tools which allow an easier writing process. Learning methods: Videos, Online-Sessions, if possible sessions in person

Course outline
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